Nova Entertainment ditch fashion in favour of Double Denim Day!

August, 2013

The staff at NOVA Entertainment left their fashion taste at the door for a day and hosted a Double Denim Day to raise money for Jeans for Genes Day.

Jeans for Genes Day is a national fundraising day when Aussies wear jeans to raise money for scientists at the Children’s Medical Research Institute, helping to give children the opportunity to live a long and healthy life.

In August, NOVA Entertainment staff from across the country wore their best double (or triple) denim threads for the chance to win an iPad Mini along with some other great prizes. Each market hosted a "best dressed" competition as well as a raffle with all prizes generously donated.

Staff all over Australia embraced Double Denim Day with the $1,400 raised going to help the Children’s Medical Research Institute.