NOVA Entertainment announced the launch of a new Nova Network marketing campaign to ‘Turn Up The Feel Good’, featuring a new look for the iconic Nova Boy brand character, that will run across multiple platforms from Sunday 18 April.

Since the Nova Network launched in the radio landscape in April 2001, accompanied by the endearing Nova Boy brand character, the brand has built a highly engaged audience, diversified across multiple platforms and has created innovative client solutions based on deep audience connections.